Manifest: Masculinities Beyond the Mask

  • 19 March, 2025
  • 9:00 AM
  • Lotus Ballroom 3, Entry Gate No. 18, Jio World Convention Centre, BKC, Mumbai

At ASCI’s Global Adda, come on a fascinating journey with us as we explore what is happening with masculinities- what is visible and what lies behind masks. Our study, in partnership with the Unstereotype Alliance and Religious Brands, looks at the changing world of men and how they navigate the demands of society. What do progress and aspiration mean to men today? How do singular and stereotypical depictions of men create a vacuum- and what is filling that? What are the role models they seek, and how can media and advertising tap into new progressive narratives for men?

Hear our experts from advertising and cinema delve into the subject as we uncover the world of masculinities. Learn from brand cases on what to do and what to avoid. A morning of deep learning and insights awaits!

Please note that this event is by invite-only. For any inquiries, feel free to contact us at [email protected].

Who should attend:
Brand teams, Creative and planning teams. HR and DEI teams