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ASCI's recommendation are a matter of public record. This section contains the outcomes of cases examined.

  • Hindustan Unilever Limited - TRESemmé Silk Press Range of products

    Not Upheld | Suo Motu - NAMS (TAMS) | 16 Sep 2025

    The Instagram advertisement is by an influencer (Komal Gudan) promoting “Hindustan Unilever Limited – TRESemmé Silk Press Range of products”. The advertisement is not in contravention of ASCI Guidelines for Influencer Advertising in Digital Media. [2508-CCC.15]...

  • Motorola India Private Limited - Motorola Razr 60

    Upheld | Suo Motu - NAMS (TAMS) | 15 Sep 2025

    The Instagram advertisement is by an influencer (Yash Tiwari) promoting `Motorola India Private Limited – Motorola Razr 60’. The advertisement is in contravention of ASCI Guidelines for Influencer Advertising in Digital Media (2508-CCC.13)...

  • V Business Enterprises LLP - Atom Colostrum Immunity Boost Superfood Powder

    Upheld | Suo Motu - NAMS (TAMS) | 15 Sep 2025

    The Facebook advertisement is by “V Business Enterprises LLP (Atom Health) - Atom Colostrum Immunity Boost Superfood Powder" claiming “89% users saw fewer infections”, “72% felt more energy”, “69% experienced less bloating”. This advertisement is in contravention of Chapter I of the ASCI Code and and ASCI Guidelines on Advertising of Foods & Beverages (F&B) (2507-CCC.12)...

  • Times Global Broadcasting Co. Ltd. - Times Now

    Not Upheld | Industry Member | 11 Sep 2025

    The E-mailer advertisement is of `Times Global Broadcasting Co. Limited - Times Now Navbharat’. The advertisement is not in contravention of Chapter I of the ASCI Code(2508-CCC.15)...

  • Zywie Ventures Private Limited - OZiva

    Not Upheld | Consumer Organization | 11 Sep 2025

    The Instagram advertisement is of Zywie Ventures Private Limited promoting “OZiva ACV Moringa Lemon Masala Effervescent Tablets”, claiming, “India’s Trusted Weight Loss Partner”, and “Supercharge Metabolism, Curb Unhealthy Cravings”. The claim, “India’s Trusted Weight Loss Partner”, contravened Chapter I of the ASCI Code. The claim, “Supercharge Metabolism, Curb Unhealthy Cravings” is not in contravention of Chapter I of the ASCI Code. (2508-CCC.15) ...

  • Himalaya Wellness Company - Himalaya

    Upheld | General Public | 09 Sep 2025

    IRP Recommendation (2506-IRP.04)...

  • Hindustan Unilever Limited - TRESemmé Silk Press Range of products

    Not Upheld | Suo Motu - NAMS (TAMS) | 16 Sep 2025

    The Instagram advertisement is by an influencer (Komal Gudan) promoting “Hindustan Unilever Limited – TRESemmé Silk Press Range of products”. The advertisement is not in contravention of ASCI Guidelines for Influencer Advertising in Digital Media. [2508-CCC.15]...

  • Motorola India Private Limited - Motorola Razr 60

    Upheld | Suo Motu - NAMS (TAMS) | 15 Sep 2025

    The Instagram advertisement is by an influencer (Yash Tiwari) promoting `Motorola India Private Limited – Motorola Razr 60’. The advertisement is in contravention of ASCI Guidelines for Influencer Advertising in Digital Media (2508-CCC.13)...

  • V Business Enterprises LLP - Atom Colostrum Immunity Boost Superfood Powder

    Upheld | Suo Motu - NAMS (TAMS) | 15 Sep 2025

    The Facebook advertisement is by “V Business Enterprises LLP (Atom Health) - Atom Colostrum Immunity Boost Superfood Powder" claiming “89% users saw fewer infections”, “72% felt more energy”, “69% experienced less bloating”. This advertisement is in contravention of Chapter I of the ASCI Code and and ASCI Guidelines on Advertising of Foods & Beverages (F&B) (2507-CCC.12)...

  • Times Global Broadcasting Co. Ltd. - Times Now

    Not Upheld | Industry Member | 11 Sep 2025

    The E-mailer advertisement is of `Times Global Broadcasting Co. Limited - Times Now Navbharat’. The advertisement is not in contravention of Chapter I of the ASCI Code(2508-CCC.15)...

  • Zywie Ventures Private Limited - OZiva

    Not Upheld | Consumer Organization | 11 Sep 2025

    The Instagram advertisement is of Zywie Ventures Private Limited promoting “OZiva ACV Moringa Lemon Masala Effervescent Tablets”, claiming, “India’s Trusted Weight Loss Partner”, and “Supercharge Metabolism, Curb Unhealthy Cravings”. The claim, “India’s Trusted Weight Loss Partner”, contravened Chapter I of the ASCI Code. The claim, “Supercharge Metabolism, Curb Unhealthy Cravings” is not in contravention of Chapter I of the ASCI Code. (2508-CCC.15) ...

  • Himalaya Wellness Company - Himalaya

    Upheld | General Public | 09 Sep 2025

    IRP Recommendation (2506-IRP.04)...

  • Hindustan Unilever Limited - TRESemmé Silk Press Range of products

    Not Upheld | Suo Motu - NAMS (TAMS) | 16 Sep 2025

    The Instagram advertisement is by an influencer (Komal Gudan) promoting “Hindustan Unilever Limited – TRESemmé Silk Press Range of products”. The advertisement is not in contravention of ASCI Guidelines for Influencer Advertising in Digital Media. [2508-CCC.15]...

  • Motorola India Private Limited - Motorola Razr 60

    Upheld | Suo Motu - NAMS (TAMS) | 15 Sep 2025

    The Instagram advertisement is by an influencer (Yash Tiwari) promoting `Motorola India Private Limited – Motorola Razr 60’. The advertisement is in contravention of ASCI Guidelines for Influencer Advertising in Digital Media (2508-CCC.13)...

  • V Business Enterprises LLP - Atom Colostrum Immunity Boost Superfood Powder

    Upheld | Suo Motu - NAMS (TAMS) | 15 Sep 2025

    The Facebook advertisement is by “V Business Enterprises LLP (Atom Health) - Atom Colostrum Immunity Boost Superfood Powder" claiming “89% users saw fewer infections”, “72% felt more energy”, “69% experienced less bloating”. This advertisement is in contravention of Chapter I of the ASCI Code and and ASCI Guidelines on Advertising of Foods & Beverages (F&B) (2507-CCC.12)...

  • Times Global Broadcasting Co. Ltd. - Times Now

    Not Upheld | Industry Member | 11 Sep 2025

    The E-mailer advertisement is of `Times Global Broadcasting Co. Limited - Times Now Navbharat’. The advertisement is not in contravention of Chapter I of the ASCI Code(2508-CCC.15)...

  • Zywie Ventures Private Limited - OZiva

    Not Upheld | Consumer Organization | 11 Sep 2025

    The Instagram advertisement is of Zywie Ventures Private Limited promoting “OZiva ACV Moringa Lemon Masala Effervescent Tablets”, claiming, “India’s Trusted Weight Loss Partner”, and “Supercharge Metabolism, Curb Unhealthy Cravings”. The claim, “India’s Trusted Weight Loss Partner”, contravened Chapter I of the ASCI Code. The claim, “Supercharge Metabolism, Curb Unhealthy Cravings” is not in contravention of Chapter I of the ASCI Code. (2508-CCC.15) ...

  • Himalaya Wellness Company - Himalaya

    Upheld | General Public | 09 Sep 2025

    IRP Recommendation (2506-IRP.04)...

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