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Complaint Outcomes

Detailed bar chart showing the distribution of complaint outcomes across various categories such as resolved, pending, and escalated

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ASCI’s recommendations are a matter of public record. This section contains the outcomes of cases examined.

  • Analemma Commerce Private Limited - Yardley London

    Upheld | Consumer Organization | 29 Dec 2025

    The Facebook advertisement is by an influencer (Rishika Paul) promoting “Analemma Commerce Private Limited - Yardley London English Lavender Deodorant Roll-On”, claiming, “With @myyardley Roll-On, I get long lasting fragrance, smooth underarms, and all-day ease through every outfit trial”. The said claim is in contravention of Chapter 1 of the ASCI Code, and the advertisement contravened ASCI Guidelines for Influencer Advertising in Digital Media.(2512-CCC.27) ...

  • New Delhi Television Limited - NDTV

    Upheld | Industry Member | 29 Dec 2025

    The YouTube advertisement is by New Delhi Television Limited claiming, “NDTV Dominates Bihar Verdict Day With 46.6% Market Share On Counting Day”. The said claim is in contravention of Chapter I of the ASCI Code.(2512-CCC.27)...

  • Colgate-Palmolive (India) Limited - Colgate

    Not Upheld | Industry Member | 26 Dec 2025

    IRP Recommendation on FTC Recommendation of - Fast Track Complaint received against the television advertisement of “Colgate-Palmolive Limited - Colgate Max Fresh Toothpaste, Red Gel Paste”, from Hindustan Unilever Limited.2512-IRP.09 (2025-10-28-2-FTC.49189(2511-FTC.11)...

  • Lansum Enpoint Developers LLP - LANSUM ELENA

    Upheld | Suo Motu - NAMS (TAMS) | 18 Dec 2025

    The Property Portal advertisement is by “LANSUM ENPOINT DEVELOPERS LLP - LANSUM ELENA”. The said advertisement is in contravention of The Real Estate (Regulation and Development) Act, 2016 and Telangana Real Estate (Regulation and Development) Rules, 2017. (2512-CCC.27)...

  • More Retail Private Limited - More

    Upheld | General Public | 18 Dec 2025

    The digital mobile app advertisement is of `More Retail Private Limited - More Sunfeast Dark Fantasy Choco Fills Cookies Biscuits - 600 g / 48 packs’. The advertisement is in contravention of Chapter I of the ASCI Code. (2512-CCC.25)...

  • Lagom Labs Private Limited - Nua

    Not Upheld | Industry Member | 17 Dec 2025

    The Product Packaging and the Website advertisement is of Lagom Labs Private Limited promoting `Nua All Night Comfort Pads’, claiming, `Zero Irritation. Promise’. The said claim is not in contravention of Chapter I of the ASCI Code.(2512-CCC.25)...

  • Analemma Commerce Private Limited - Yardley London

    Upheld | Consumer Organization | 29 Dec 2025

    The Facebook advertisement is by an influencer (Rishika Paul) promoting “Analemma Commerce Private Limited - Yardley London English Lavender Deodorant Roll-On”, claiming, “With @myyardley Roll-On, I get long lasting fragrance, smooth underarms, and all-day ease through every outfit trial”. The said claim is in contravention of Chapter 1 of the ASCI Code, and the advertisement contravened ASCI Guidelines for Influencer Advertising in Digital Media.(2512-CCC.27) ...

  • New Delhi Television Limited - NDTV

    Upheld | Industry Member | 29 Dec 2025

    The YouTube advertisement is by New Delhi Television Limited claiming, “NDTV Dominates Bihar Verdict Day With 46.6% Market Share On Counting Day”. The said claim is in contravention of Chapter I of the ASCI Code.(2512-CCC.27)...

  • Colgate-Palmolive (India) Limited - Colgate

    Not Upheld | Industry Member | 26 Dec 2025

    IRP Recommendation on FTC Recommendation of - Fast Track Complaint received against the television advertisement of “Colgate-Palmolive Limited - Colgate Max Fresh Toothpaste, Red Gel Paste”, from Hindustan Unilever Limited.2512-IRP.09 (2025-10-28-2-FTC.49189(2511-FTC.11)...

  • Lansum Enpoint Developers LLP - LANSUM ELENA

    Upheld | Suo Motu - NAMS (TAMS) | 18 Dec 2025

    The Property Portal advertisement is by “LANSUM ENPOINT DEVELOPERS LLP - LANSUM ELENA”. The said advertisement is in contravention of The Real Estate (Regulation and Development) Act, 2016 and Telangana Real Estate (Regulation and Development) Rules, 2017. (2512-CCC.27)...

  • More Retail Private Limited - More

    Upheld | General Public | 18 Dec 2025

    The digital mobile app advertisement is of `More Retail Private Limited - More Sunfeast Dark Fantasy Choco Fills Cookies Biscuits - 600 g / 48 packs’. The advertisement is in contravention of Chapter I of the ASCI Code. (2512-CCC.25)...

  • Lagom Labs Private Limited - Nua

    Not Upheld | Industry Member | 17 Dec 2025

    The Product Packaging and the Website advertisement is of Lagom Labs Private Limited promoting `Nua All Night Comfort Pads’, claiming, `Zero Irritation. Promise’. The said claim is not in contravention of Chapter I of the ASCI Code.(2512-CCC.25)...

  • Analemma Commerce Private Limited - Yardley London

    Upheld | Consumer Organization | 29 Dec 2025

    The Facebook advertisement is by an influencer (Rishika Paul) promoting “Analemma Commerce Private Limited - Yardley London English Lavender Deodorant Roll-On”, claiming, “With @myyardley Roll-On, I get long lasting fragrance, smooth underarms, and all-day ease through every outfit trial”. The said claim is in contravention of Chapter 1 of the ASCI Code, and the advertisement contravened ASCI Guidelines for Influencer Advertising in Digital Media.(2512-CCC.27) ...

  • New Delhi Television Limited - NDTV

    Upheld | Industry Member | 29 Dec 2025

    The YouTube advertisement is by New Delhi Television Limited claiming, “NDTV Dominates Bihar Verdict Day With 46.6% Market Share On Counting Day”. The said claim is in contravention of Chapter I of the ASCI Code.(2512-CCC.27)...

  • Colgate-Palmolive (India) Limited - Colgate

    Not Upheld | Industry Member | 26 Dec 2025

    IRP Recommendation on FTC Recommendation of - Fast Track Complaint received against the television advertisement of “Colgate-Palmolive Limited - Colgate Max Fresh Toothpaste, Red Gel Paste”, from Hindustan Unilever Limited.2512-IRP.09 (2025-10-28-2-FTC.49189(2511-FTC.11)...

  • Lansum Enpoint Developers LLP - LANSUM ELENA

    Upheld | Suo Motu - NAMS (TAMS) | 18 Dec 2025

    The Property Portal advertisement is by “LANSUM ENPOINT DEVELOPERS LLP - LANSUM ELENA”. The said advertisement is in contravention of The Real Estate (Regulation and Development) Act, 2016 and Telangana Real Estate (Regulation and Development) Rules, 2017. (2512-CCC.27)...

  • More Retail Private Limited - More

    Upheld | General Public | 18 Dec 2025

    The digital mobile app advertisement is of `More Retail Private Limited - More Sunfeast Dark Fantasy Choco Fills Cookies Biscuits - 600 g / 48 packs’. The advertisement is in contravention of Chapter I of the ASCI Code. (2512-CCC.25)...

  • Lagom Labs Private Limited - Nua

    Not Upheld | Industry Member | 17 Dec 2025

    The Product Packaging and the Website advertisement is of Lagom Labs Private Limited promoting `Nua All Night Comfort Pads’, claiming, `Zero Irritation. Promise’. The said claim is not in contravention of Chapter I of the ASCI Code.(2512-CCC.25)...

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