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Godrej Consumer Products Limited - Godrej

Recommendation: Not Upheld | Medium: General Public

The Consumer Complaints Council (CCC) viewed the TVC / YouTube advertisement (https://www.youtube.com/watch?v=6gEUB9yGe88) and considered the complaint. The CCC observed that the advertisement depicts a group of friends trekking through the desert, struggling with intense heat, and then finding relief by bathing under a waterfall in a forest. The CCC did not consider the advertisement to be objectionable, and concluded that the advertisement is not in contravention of the ASCI Code. This complaint was NOT UPHELD.