Advertising with a Conscience
About ASCI E-Learning

ASCI has set up an online training program to ensure those who are responsible for the creation and dissemination of advertising and communication are acutely aware of the guidelines and by participating in the program, will have a better understanding. The program consists of 4 courses and familiarises participants with the ASCI advertising code and category guidelines. Each module consist of engaging multimedia content with prominent icons of brands and communication speaking in the video about the importance of following ASCI advertising guidelines.

These learning modules are audio visual in nature with an Assessment leading to an ASCI Certification at the end of the course. ASCI strongly feels that that such a learning program will help make personnel working with advertisers, media agencies or the media pro-actively learn and appreciate the dos and don’ts of advertising. ASCI aims to make people associated with the advertising fraternity more self-aware, in turn helping avoid costly exercises of modifying or pulling down ads which don’t adhere to its guidelines.

Why ASCI Certification?

On passing the assessment at the end of this learning program, each participant will be issued an online certificate signed by the ASCI Secretary General. This certificate will serve as a gold standard for professionals associated with the advertising industry and will distinguish them from other creative professionals in having been guided on the right way to create and disseminate Ads. This certification is useful for all advertising, marketing or communication personnel.

How to Register?

Follow the below steps to register and activate your account on the ASCI Learning portal.

    1. Click on the ASCI Learning portal link at the bottom of this page to launch the learning portal.
    2. Select "Register" from the main menu or click on the button "Register" on the ASCI Learning portal’s home page.
    3. Fill in your details in the registration form. All fields are mandatory.
    4. Select your company from the dropdown list. If your company is not listed, select "Other" from the dropdown and type in your company name.
    5. Participants from ASCI member companies can avail a discount to this learning program
    6. After registering, you will be prompted to purchase the course by paying a stipulated fee. You won’t need to pay if your company has already sponsored you for this ASCI Learning program.
    7. After receipt of your course fee, you will be sent an email with Your registration information and instructions to access the learning portal.



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